What’s a Campaign?

Sailing campaigns come in all shapes and sizes. The most well-known campaigns involve challenging and high-profile goals such as winning the America’s Cup or an Olympic gold medal. These types of campaigns often last for several years, or even longer! And they usually require a full-time commitment to sailing, planning and fund-raising!

However, a sailing campaign can also be much shorter and simpler. It might involve only one sailor and one regatta, and last for just a few days or weeks. For example, you might decide to train for three weeks in order to win your Laser District Championship. Or you could plan to race at several local regattas to prepare for the Optimist Nationals.

The dictionary defines a campaign as “a systematic course of activities for some specific purpose.” This means any time you make a sailing plan with a goal in mind, you are basically organizing a campaign. In fact, many sailors organize sailing campaigns without even knowing it.

The purpose of putting together a “campaign” is to help you achieve a particular goal. Your chances of success are much better if you make an organized plan about how to get from where you are now to where you want to go. That’s what this website is all about.